Web Designing, hosting, ecommerce, content and more!
Candidinfo blog is committed to provide you a deeper insight on web development, designing, e-commerce, web hosting, usability, content as well as SEO.
Categories:
Archives:
10 Must Check-up Points for a Website!
4,984 Views
If you want to mark a presence on World Wide Web, it is necessary that you constantly evaluate your website and improve it further. But, how to go about it?
We, at Candid Info provide website maintenance services to improve the performance of our client's site. There are certain features you must check on quarterly basis to review the site. The same is done by our site maintenance experts also. This helps us in knowing what are the ideal steps we can take to keep the website effective. So, here are the top 10 check-up points for your website:
Function
Most of the people make a website for their business without figuring out what they exactly want the website to do. You must know that website can make or break a business. You can create leads with websites, make sales, communicate with customers, educate visitors and create a community for your brand. Make sure that your website is more than just an online brochure. So, before you get a website made, find out what you expect it to do for your business.
- Conversion Rate
Conversion rate is derived from the amount of people who convert into what you want them to do divided by the total number of people who visited the site. This will tell you the effectiveness of the website.
- Cost per Conversion
Find out the total amount invested in running the website for one month and divide it with number of conversions. In this way, you will get better idea of the effectiveness of the site and ROI.
Design and Brand Development
You have to judge brand development conceptually, as it cannot be measured like conversion or cost per conversion rate. It you want your business to grow and survive in long-term, concentrate on brand development. Consider these factors to develop a brand:
- Look and Feel
Does your site carry the fresh and exciting look? Are you able to communicate right message about your company through the website? Does you site look cute instead of being cutting-edge? Is the website made as per the current trends?
- User Feedback
It is important to know if your customers like your website? Check out the number of complaints or compliments your website has received? Find out if your website even provide features to customers to give their feedback.
- Neglected Sections
Does you website has some parts that are rarely updated or neglected? Do you still need those parts? Check out analytics to know the pages that are visited the most and what is the user experience.
- Multimedia
Are multimedia elements present in your site? If yes, make sure they are not outdated or inappropriate for the site page. Make sure that the load time should not be slow for the multimedia pages.
Keywords
Right keyword usage is essential for the site as it keeps the content focused and helps in ranking the website higher on search engines. You should constantly evaluate and adjust the keywords. Ask these questions:
- How well does the site rank for the keywords?
Use keyword tools like SeoBook's Rank Checker to find out how the website is doing on major search engines. If the ranking is poor, its time to change it. In case you are doing fine, find out the plus points of the site.
- Find out keywords working well for you.
Use keyword tools to find out the keywords that are attracting most visitors to your website. This will help you in finding out how each keyword is converting. Put yourself into the shoes of customer and try to find your site by using certain keywords. Are your keywords making sense to him? If not, then change them.
Security
Security should be one of the major concerns when you are updating the site. If the site is made on open source platform like WordPress, Droopal or Joomla, check its security features regularly. You can ask following questions to yourself:
- Has somebody hacked my website?
If yes, then find out if you have taken the right steps for security. In case you have recently changed the passwords, then there is a need to get deeper into the matter. A hacked site is dangerous because it can destroy your credibility in front of the users.
- Do you have latest versions of open source content management system?
By keeping the open source platforms updated, you will get latest patches and security processes.
Conclusion
If your site is outdated or not performing well on the above discussed criteria, its time to update it. Pay attention to the design and function features of the website. In case the site is really poor in these areas, there is not harm in redesigning it. Some people might be reluctant to the whole idea of redesigning, but it will be easier and quick as you have learned a lot from the previous site designing experience. There are chances of the website harming your brand image because of poor features, lower ranking and unprofessional presentation. So, get it redesigned as soon you can. Even after getting the new site, it is essential to keep a track of its performance on quarterly basis. If you will constantly evaluate and update your site, it will positively affect your advertising, sales and brand positioning.
Get access to SEO Book's Rank Checker.
Know more about Candid's Website Redesigning Services.
Posted by Navneet Kaushal on Sep 02 2009 under Designer's Wonderland |
|
October 15th, 2009 at 7:53 pm
Great work and these points are unique and beneficial.i like the point in which you mention about the security of your website.
so, over all your work is splendid and thanx for sharing this information!
November 11th, 2009 at 4:39 pm
Hi
These points of checking web site are better and most of developers are did not know about these beneficial points.
December 17th, 2009 at 4:57 pm
I’ve been trying RIOT and it’s doing an impressive job. The quality maintains but compresses better than smush.it
the only problem I find is that you can only open 1 file at a time.
December 31st, 2009 at 10:10 am
Very true, it's time to update, but I must add that update of not only design is required, instead update in almost all areas, from usability to search engine requirements!
January 13th, 2010 at 2:04 am
Wow there are many things to do then. Evaluate website is important to do, it's useful to improve the website quality. I'm interested with the point of checking the security, could you tell me how to know if a website has been hacked or not? is there any tool which can help me to know about that? Thanks for the sharing
March 8th, 2010 at 2:02 am
he point of using complex structures like generics and lambdas in class code, is to simplify the component's API and usage to consumers. Like Mitsu said, the reason libraries like the Linq providers out there are so simple and functional is because heavy usage of lambdas, anon methods, generics, etc… This example is geared towards library writers. If you just write code that consumes libraries others have written, then you will appreciate the thought that goes into making simple and functional APIs.
March 10th, 2010 at 4:52 am
Make sure that your website is more than just an online brochure. So, before you get a website made, find out what you expect it to do for your business.
March 12th, 2010 at 9:49 pm
Hey there peeps, I just wanted to holla and tell you that I found a great site. For those of you who don’t want to spend stupid amounts of money on pay-per-view fees to watch UFC 108 online FREE in full high definition. Better then spending $55.95 on it eh?
April 6th, 2010 at 10:51 am
Nice post - it's nice to see how a site should be cared for after the initial seo broken down. I keep meaning to fully explore the Google Webmaster Tools, and this will definitly give me some areas to use first!
April 28th, 2010 at 4:04 am
The steps you have mentioned in your post are really very good. thanks for sharing this valuable information..
April 29th, 2010 at 4:39 am
The points about the websites you have mentioned is very impressive. thanks for sharing with us.
April 29th, 2010 at 9:31 pm
Hey Ann, you are too kind! Here is a quick tip for you: identify 5 things you want to do a week (in marketing) and then do just one a day. That way you can still sleep, eat and have time for other stuff, like, oh, writing that future book… and oh, yes, working the day job
— sometimes it's one thing and one step at a time. Don't give up!
May 25th, 2010 at 11:00 am
wow!~ great stuff
July 20th, 2010 at 7:41 pm
Well, the info your share here is great and informative to me as I am very new to the subject. But I love reading and getting some more knowledge on it. Thanks
July 21st, 2010 at 8:12 pm
the last few years I've seen a whole bunch of sites re-launch. Almost every one of them has had some small minor issue. A small percentage have left me with some good stories to tell
The following is a list of 10 things that you should check prior to and immediately after you have launched a new site. I've focused the list on things that won't necessarily be immediately obvious
July 22nd, 2010 at 4:08 pm
fast-forward thirty years. London lays legitimate claim to the birthplace of the vast majority of notable electronic dance producers as well as a hotbed of clubs, fans, and underground pirate radio stations devoted to this music. Most great dance music pulses at about 128 beats per minute. That is the familiar tempo of the traditional bouncing, bassy kick drum that drives club music, house, UK garage, disco, and now most pop songs on the radio.
July 25th, 2010 at 7:12 pm
I'm interested with the point of checking the security, could you tell me how to know if a website has been hacked or not?
August 12th, 2010 at 6:11 pm
The Centers for Disease Control and Prevention actually reported that 54.5 million people were uninsured for at least part of the year. Health Insurance Coverage: Early Release of Estimates from the National Health Interview Survey, 2006. Centers for Disease Control.
August 15th, 2010 at 2:51 pm
i just start my online business and booked 5 new domain going to design 5 new sites so this whole article is very helpful for me. i think most important part is Design and Brand Development.
August 16th, 2010 at 11:55 pm
That is the familiar tempo of the traditional bouncing, bassy kick drum that drives club music, house, UK garage, disco, and now most pop songs on the radio….
August 24th, 2010 at 10:02 pm
This post is exactly what I am interested. we need some more good information. Please add more good information that would help others in such good way.
It's an interesting approach. I commonly see unexceptional views on the subject but yours it's written in a pretty unusual fashion. Surely, I will revisit your website for additional info.
August 27th, 2010 at 1:55 pm
Which is the best web hosting service provider and also which one is good for domain booking.article give good explanation about to design a website for your business.
August 29th, 2010 at 2:28 am
This article has great reference value, thank you very much for sharing, I would like to reproduced your article, so that more people would see it. Thanks for this article..
September 1st, 2010 at 4:50 pm
This is a very good article related to website design and development and also web promotion.major point is Design and Brand Development.
September 1st, 2010 at 9:10 pm
Nice designing blog!!! I liked this. Nice to know your designing techniques. I was looking for. I am glad to be a part of your article…