Category Archives: Ecommerce Trail
The Indian ecommerce industry is showing signs of growing fast and growing big. Referral Candy has prepared and infographic on the same, replete with the promising facts and figures.
What do you think of this? Will online shopping in India, take a giant leap? Do leave your comments on this.
As an e-commerce platform, your home page plays the most important part in promoting your site. The home page content not only markets your business to the customers, but also to the search engines. For your site to show up high in search engine results, you need to have the right content on your home page, so that the site is promoted in a wholesome manner.
Magento is one of the fastest growing e-commerce solution in the market launched on March 31, 2008. It is an open source e-commerce platform that enable and enhance online businesses’ flow. What Magento provides and is well known for is versatility and freedom. It allows you to control every aspect of your website right from merchandising to promotions. Your ecommerce platform will no more keep your business limited.
The large numbers of e-commerce solutions in the market have made it easier to develop an e-commerce website or to add a small store to your current site. But, there are so many open source e-commerce softwares that choosing the most appropriate one for your business could be a confusing job.
It is true that you cannot manage your e-commerce website unless you are measuring its effectiveness at regular period. The very first step in this regard is to get a breakdown of the traffic by using some form of analytics. Candid has an extensive experience and sound knowledge of e-commerce sites & suggests clients to use Google Analytics to evaluate their site’s performance.