15 Advantages of Shopify You Can’t Ignore as an E-commerce Owner

Shopify has become a very popular online shopping platform around the world because it offers many helpful tools for businesses of all sizes. Whether you are a new business owner or a successful company wanting to grow, it provides advantages that meet various needs.

Shopify offers an easy-to-use design and features that work well on mobile devices. It also has strong tools for tracking data and marketing. Everything you need to build and grow a successful online store is available through Shopify.

One of its best features is that it’s easy to grow, so businesses can get bigger without having to worry about tech problems. Shopify provides many such benefits, and we will look at all the advantages of Shopify in this post.

What is Shopify?

It is a website that helps people create their own online stores. It makes it easy to sell products on the internet without needing to know a lot about technology. You can set up a store, list items to sell, and manage orders all in one place.

Selling products in physical stores can also be done using Shopify POS, which is the app for sales and the hardware that goes with it. If you sell on Shopify both online and in a physical store, you can keep your products and stock updated in one place. This allows you to manage everything from one account using any device.

Hiring expert Shopify web development services ensures a professional, seamless, and customized online store that drives sales and enhances user experience.

Advantages of Shopify

More and more online sellers around the world are using Shopify. The Canadian shopping platform keeps getting better and has become an important part of online shopping. Here are the main reasons we believe Shopify can help you build a successful store.

  1. User-Friendly Platform

The main reason stores really like Shopify is that it’s very helpful. Shopify is designed for regular people, not just for expert developers. It’s easy to add products, offer discounts, and handle orders.

Web design is simple and straightforward with Shopify’s easy-to-use drag-and-drop tool. You can create a webshop in just 4 minutes. The Shopify platform offers the software and hosting services, and the technical setup needed to start the online store.

  1. Support for Many Types of Businesses

Shopify helps many kinds of online stores. Shopify users can sell physical products, online products, or products shipped directly from suppliers on Shopify, as long as none of them are illegal. They can sell many different types of products, such as:

  • Handmade items
  • Beauty products
  • Household items
  • eBooks
  • Outdoor equipment
  • Gift Cards
  • Clothes
  • Digital products
  • Events
  • Online classes

A recent study shows that the most popular items on Shopify are doormats, storage containers, kitchen towels, bike seats, phone accessories, and toy kitchens with play food. If your business sells any of these items, Shopify is a great platform for you.

You can sell almost anything on Shopify. The main rule is that you can’t sell anything illegal. You are not allowed to sell these items: alcohol, tobacco, e-cigarettes, fireworks, drugs, video game credits, guns, and weapons.

This list of products that can’t be sold may change. For instance, in the last year, the rules about CBD products were changed, and now Shopify lets people sell CBD products made from hemp legally. Make sure to look for the most recent updates on rules before you start creating your Shopify store.

Also Read: Best Practices For Structuring SEO Friendly Shopify URLs

  1. Low Startup Expenses

Shopify has low monthly fees, making it easy to get started. You want to know how much Shopify costs. It offers a free trial for 14 days. After that, you’ll need to pay a monthly fee. The basic plan costs $29 a month.

The next plan costs $79 a month, and the best plan costs $299 a month. All these plans come with SSL and web hosting. SSL is a common technology used to keep internet connections safe and protect important information.

If you want a website address that doesn’t have the Shopify name in it, it will cost you an extra $14 each year. Basic packages let two users share an account, and you can have as many products and storage space as you want.

  1. Customizable Themes

After signing up for a Shopify account, you will immediately get access to more than 70 free themes, plus some paid ones. These are smooth and simple to use. You can pay a lot to buy a theme from the Shopify store, but it’s just a one-time payment.

Shopify’s customizable themes let businesses design an online store that looks good and showcases their brand. There are many professionally made templates available, so businesses can easily find one that matches their style and industry.

You can change each theme completely, letting you pick colors, fonts, layouts, and more to fit your brand’s style. The simple drag-and-drop tool lets you change the look of your website without needing to know any coding.

This means that even people who aren’t very tech-savvy can make a beautiful website easily. Also, Shopify’s themes adjust automatically, so your store will look good on all devices, from computers to smartphones. You can also customize the features.

  1. Perfect for Dropshipping

Shopify is the preferred platform for a lot of dropshippers. Shopify makes dropshipping easier by connecting with popular tools like Spocket and Oberlo. You can manage everything right from your Shopify account.

Shopify is a great choice for dropshipping because it is easy to use for both new and seasoned business owners. It makes it easy to set up a dropshipping store, and you don’t need any special skills to do it.

Shopify makes running a dropshipping business easier by handling things like keeping track of stock, processing orders, and shipping. This lets you concentrate on marketing and helping customers.

The platform connects with various payment options, making transactions easy and boosting customer trust and satisfaction. Also, Shopify has tools for SEO and marketing that bring more visitors to your store, which can lead to more sales.

  1. Helpful Support

You can get help any time of day by calling, chatting online, or sending an email. There are also ways to help yourself. Customers appreciate that Shopify’s support is available even after normal business hours.

It is well-known for its excellent customer support, which is very helpful for businesses at any stage. They are always there to assist you if you have a problem or a question. The knowledge of the support team can really help solve technical problems quickly and easily.

Shopify also has a big Help Center with helpful documents, tutorials, and guides on many topics. If you like getting help from other people, Shopify’s busy forums are a good place to meet other users, share what you’ve gone through, and find answers.

Additionally, Shopify provides different learning tools, like online classes and webinars, to assist businesses in improving their stores and expanding. There are many blogs written on all the topics related to Shopify that you can read and gain knowledge.

Also Read: How To Add And Optimize Image Alt Texts And Titles for Shopify SEO

  1. Multichannel Support with Shopify POS

If you sell your products both in stores and online, Shopify is a great option for you. Shopify helps you sell easily in physical stores and temporary shops with its own point-of-sale system.

When you sign up for a Shopify online store, you will also get access to Shopify POS. It makes it simple to carry out in-store sales and accept credit card payments. Your online store and cash register system are connected, so any changes you make to your inventory on one will show up on the other.

  1. Shopify’s Marketplace

Shopify’s Marketplace has over 3,500 add-ons you can use. Shopify doesn’t have many features when you first start using it, so you’ll probably need to add some tools like shipping software, payment options, or email marketing programs.

There are many add-ons available, so you will definitely find the ones you need. You can find some really good free Shopify apps that will make your store look better and work better without any cost to you. You should consider using shipping software to improve how you handle orders. For example:

Waredock: Join the Waredock system, send your products to the warehouse, and begin shipping them.

ShippingEasy: It allows you to bring in orders, make shipments, and buy and print shipping labels. And, it’s simple to use.

Ordoro: It is a shipping tool that helps you manage your inventory if you decide to pay for that option. Customers really like Ordoro’s dropshipping options.

Shopify store owners can use Shopify to access a range of extra apps and tools in different ways. Online stores can use many Shopify apps, as well as other apps made by different companies. This gives online business owners a chance to personalize and improve the platform based on their own ideas, making it a complete solution.

  1. Safety and Reliability

Keeping customer data safe should be the most important focus for every online seller. The data needs to be always available and easy to reach. Shopify handles both of these important features for a good online store and regularly updates and maintains them.

Also, Shopify has a really strong system that stops server delays, even when a lot of people are using it. This means that Shopify stores are ready for busy times like Christmas or Cyber Monday.

Also Read: 10 Tips for Writing SEO Friendly Page Titles for Shopify Websites

More Benefits of Shopify

  1. Mobile-Friendly Themes

Shopify provides great themes that work well on mobile devices, helping businesses connect with their customers while they’re on the move. More people are shopping on their smartphones, so it’s very important to have a mobile website that works well.

Shopify’s themes are made to work well on different devices and screen sizes, so people can easily browse without any problems. This flexibility makes it easier for users and also makes the website faster and better on mobile devices.

Shopify themes work well on phones, helping businesses reach more people and serve the increasing number of shoppers using mobile devices. Also, these themes can be changed, allowing businesses to keep their brand look the same everywhere.

  1. Marketing Tools

Shopify provides a complete set of marketing tools that help businesses sell their products and connect with the right customers. Shopify’s marketing tools help make your online store more visible and attract visitors.

They offer features for improving search engine results and connecting with social media. The platform has built-in tools that help improve your rankings, making it easier for people to find your products.

Connecting with social media sites like Facebook, Instagram, and Pinterest makes it easy to promote your products and target specific customers, allowing you to reach more people. Shopify also has strong email marketing features.

You can make and send personalized emails to connect with and keep your customers. Shopify’s tools for looking at data and reports help you understand how your marketing is doing, so you can see what works and make choices based on facts.

  1. Analytics

Shopify’s analytics tools are very helpful for businesses that want to improve their online stores. Shopify helps businesses understand how customers act, how well they’re selling, and how their marketing is doing.

This way, companies can make better choices. The platform provides detailed reports on sales, customer information, where visitors come from, and other key facts, helping you see what makes your business successful.

With up-to-date information, you can easily see patterns and change your plans as needed. Shopify’s analytics tools let you see important numbers like how many visitors buy things, how much people usually spend, and how many customers come back to shop again. 

Understanding this data is important for finding what your business does well and where it can improve. Also, Shopify connects with Google Analytics, giving you more data about how well your marketing campaigns are working.

  1. Scalability

One of the great things about Shopify is that it can grow with your business, making it a good choice for companies of any size. No matter if you’re a small startup or a big company, Shopify can help you expand.

The platform lets you add as many products as you want, so you can grow your inventory without limits. When the business starts growing, you can easily switch to better plans that have more features and help.

Shopify’s strong system makes sure your store can manage a lot of visitors, especially during busy shopping times. With dependable hosting and a built-in CDN, your website stays fast and works well, giving customers a smooth shopping experience.

  1. Reliable Hosting

One of the main advantages of Shopify is that it has reliable hosting. Shopify is an online store platform that keeps your shop working well, making it easy for your customers to shop.

You don’t have to think about taking care of servers, down time, or any tech problems. Shopify’s hosting service offers unlimited bandwidth, meaning your store can manage a lot of visitors, especially during busy shopping times or special sales events.

This reliability ensures that your customers can always use your store quickly and without problems, making their shopping experience better. Also, Shopify provides hosting that comes with a CDN.

This helps your website load faster by sending content from servers that are near the user.

Shopify’s dependable hosting gives a strong base for your store, so you can work on expanding your business without worrying about tech issues.

  1. Extensive App Store

The Shopify app store has many tools that can make your online store work better. With more than 6,000 apps to choose from, it has tools for almost any need, including marketing, sales, shipping, and customer service.

These apps can help you do tasks automatically, make your store work better, and give your customers a more personalized shopping experience. Marketing apps can help you send emails, manage ads on social media, and improve your website’s visibility online.

Sales apps help you sell more products to customers, while shipping apps make deliveries easier and allow users to track orders in real-time. Customer service apps, like chatbots and live chat support, help your customers get help whenever they need it.

Final Thoughts

Shopify is a flexible and strong ecommerce platform that provides many advantages for businesses of any size. It’s easy-to-use design and customizable themes help make one-of-a-kind online stores.

Mobile-friendly designs ensure a smooth shopping experience on all devices. A complete set of marketing tools and strong data analysis helps businesses connect with their audience and make decisions based on facts.

Shopify is a great option for businesses that are expanding because it can easily grow with them. It works well with dropshipping apps, making it easy to manage stock and handle orders. Trustworthy hosting ensures good performance, and the large app store provides many options to make the store work even better.

Shopify has great customer support, so business owners can always get help when they need it, which makes them feel more at ease. Overall, Shopify offers the tools and help you need to make and run a successful ecommerce store in today’s competitive world.

FAQs

Is Shopify easy to use for beginners?

Shopify is easy to use and understand, so anyone can use it, even if they have never done online shopping or created a website before. The platform makes it easy to get started with simple setup steps, helpful guides, and a user-friendly drag-and-drop editor. This allows beginners to create and manage their online stores without difficulty. Shopify offers many tutorials and learning materials to help you start using the platform.

How can I change my Shopify store to match my brand?

Shopify has many different themes you can change to create a store that looks good and reflects your brand. You can change colors, fonts, layouts, and more to make your store look like your brand. Shopify lets you make more detailed changes if you know how to code in CSS or HTML. Third-party apps can also be added to your store to improve its features and make shopping better for your customers.

What marketing tools does Shopify offer to make the store more visible?

Shopify provides tools to help your website show up better in search engines, ways to connect with customers on social media like Facebook and Instagram, tools for sending personalized emails, and detailed data to see how well your marketing is working. It also gives you tools to make discount codes, run promotions, and set up referral programs to draw in and keep customers.

How does Shopify help with dropshipping?

Shopify works well with different apps like Oberlo, Spocket, and Modalyst. These apps make it easier to find and bring in products from suppliers, keep track of stock, and complete orders. Shopify’s automation tools take care of many things in the dropshipping process, so you can concentrate on marketing and helping customers. This means you can start a dropshipping business without spending a lot of money upfront.

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